TikTok is a popular social media platform that allows users to create and share short videos on a wide range of topics, from dancing and lip-syncing to comedy sketches and informative content.
TikTok Stock
TikTok stock is not available to buy on any stock exchange. You can invest in TikTok by buying shares in SoftBank or KKR, which owns stock in ByteDance, TikTok’s parent company.
TikTok is owned by ByteDance Limited, a privately held Chinese Startup that is part-funded by KKR, SoftBank, Sequoia Capital China, and seven other venture capital companies.
Note: This is an unbiased research report. The author or Liberated Stock Trader is not affiliated, paid by, or owns stock in any of the companies mentioned in this report.
Is TikTok on the Stock Market?
There are no TikTok shares on the stock market because ByteDance Limited, TikTok’s owner, is privately held. You can buy shares in the private equity companies that own stock in TikTok. Shares in TikTok are owned by the founder Yiming Zhang, Bytedance, and seven private equity firms: Coatue, General Atlantic, Hillhouse, KKR, Sequoia Capital, Softbank, and Source Code Capital.
It is not 100% confirmed that TikTok will float on the stock market. Many details of the TikTok Global IPO, including the stock exchange and the ticker symbol, are unknown. However, some Chinese companies, including Alibaba (BABA), trade on the New York Stock Exchange.
How to Buy TikTok Stock
You cannot buy shares in TikTok directly as a retail investor. TikTok is not publicly traded because it is owned by Bytedance, a privately-held Chinese company, and eight other venture capital companies.
Does TikTok have a Stock Ticker
TikTok does not have a ticker symbol or stock name because it is not publicly traded on a stock exchange. Only companies listed on stock exchanges have stock tickers.
TikTok IPO News
There is no official confirmation of a TikTok IPO. While there have been ongoing rumors and discussions about the possibility of TikTok or its parent company, ByteDance, going public, no definitive plans have been announced.
ByteDance, the owner of TikTok, has offered to buy back shares, which suggests that an IPO may not be imminent. As reported by the South China Morning Post, the company is providing liquidity to shareholders without going through a public listing.
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Who Owns TikTok Stock?
ByteDance Limited, a privately-held Chinese startup, owns TikTok; other investors include Sequoia Capital China, General Atlantic, Hillhouse, KKR, SIG, SoftBank, and Source Code Capital.
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How To Invest In TikTok
You can buy shares in ByteDance by purchasing funds from private equity firms that own Bytedance stock, Coatue, General Atlantic, Hillhouse, KKR, Sequoia Capital, Softbank, and Source Code Capital.
1. Buy Shares of KKR
To invest in TikTok, you can buy shares in KKR. KKR is a leading global investment firm that offers alternative asset management and owns stock in ByteDance, which owns TikTok. KKR (Ticker: KKR) is floated on the NYSE stock exchange and is valued at $41 billion. KKR’s stock price increased by over 200% from January 2020 to 2022.
View the KKR Chart Live on TrendSpider
KKR & Co., Inc. provides investment and private equity asset management services. It manages investments across multiple asset classes, including private equity, energy, infrastructure, real estate, credit, and hedge funds. The firm operates through four business lines: Private Markets, Public Markets, Capital Markets, and Principal Activities.
2. Buy Shares In SoftBank
Buying shares in SoftBank Group Corp means owning a slice of TikTok. SoftBank Group Corp operates as a holding company that manages its group companies. It operates through the following segments: SoftBank Vision Fund, SoftBank, Arm, Brightstar, and Others. The SoftBank Vision Fund segment engages in the investment business.
SoftBank Group Corp. is floated on every major stock exchange, so buying the stock is relatively simple. However, SoftBank Group Corp.’s (Ticker: SFTBY) stock price dropped 50% from 2021 to 2022 due to a bad earnings announcement and the underperformance of its own companies. On the bright side, Softbank now represents serious value with a PE Ratio of only 3 and an EPS of $7.61, which is 30% of its stock price.
3. Approach Private Equity Funds
The final option for acquiring shares in TikTok is to approach the other private equity firms that own a stake in the company.
- Coatue: Coatue is a technology-focused hedge fund led by founder and portfolio manager Philippe Laffont.
- General Atlantic: General Atlantic makes large minority investments in growth companies focusing on computer software and services.
- Hillhouse: Hillhouse Capital Group, based in China, is an investment management firm that invests with a long-term time horizon.
- Sequoia Capital: Sequoia invests in public and private companies specializing in incubation, seed stage, and startup stage investments.
- Source Code Capital: China-based Source Code Capital invests in industrial digitization, artificial intelligence, robotics & advanced manufacturing
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3 Alternative investments to TikTok
You can invest in publicly traded companies similar to TikTok Global and ByteDance now. Several social media companies offer similar products to TikTok Global.
Some of those social media companies are proven money makers, unlike TikTok Global.
1. Tencent Holdings ADR (OTCMKTS: TCEHY)
The publicly traded Chinese company Tencent Holdings ADR (OTCMKTS: TCEHY) owns WeChat or Weixin. WeChat is the world’s fifth-largest social media solution. WeChat accounts for 30% of mobile internet use in the People’s Republic of China.
Tencent Holdings Limited, the Chinese multinational conglomerate, has been active in the news, and several recent developments have affected its business.
One significant piece of news is Tencent’s cost-cutting measures and strategic shifts in response to a challenging regulatory environment and a slowdown in the tech sector. The company has been reducing its workforce in some areas and selling off portions of its investment portfolio, including a stake in Meituan, to raise capital. This move to sell part of its stake in the food delivery giant for about $3.5 billion indicates a focus on core businesses and financial prudence.
Tencent has seen positive developments in gaming with China’s approval of new games, a key area for the company’s revenue. The Chinese regulators granted publishing licenses to 44 foreign games, including titles from Tencent, signaling an easing of the freeze on game approvals that had impacted the industry.
Furthermore, Tencent is diversifying its business model and exploring new revenue streams. The company’s cloud services division slashed prices by up to 40% in an intense price war, aiming to capture a larger market share in China’s competitive cloud computing industry.
These moves reflect Tencent’s strategic adjustments to navigate regulatory pressures, focus on profitability, and leverage growth opportunities in its diverse portfolio of businesses. Investors and industry analysts closely watch the company’s actions as indicators of broader trends in the Chinese tech sector.
2. Snap Inc. (NYSE: SNAP)
Snap (SNAP) owns the popular video and photo-sharing app Snapchat, which some observers consider a direct competitor to TikTok. Snapchat’s user base is much smaller than TikTok’s.
Snap is an American company, unlike ByteDance, so President Trump may not see Snapchat as a security threat. All of Snap’s intellectual property is presumably in American hands. That could add value to SNAP.
View Snap Inc. Charts & Financials
Snap Inc., the parent company of the popular social media platform Snapchat, has made recent business news with several key developments.
On the corporate front, Snap Inc. has been focusing on leadership by adding new members to its board. On September 18, 2023, the company announced that Patrick Spence joined the Snap Inc. Board of Directors, bringing in his expertise to help guide the company’s strategy and growth.
These business developments are important for Snap Inc. as they indicate its ongoing efforts to stabilize its financial position, innovate its product offerings, and strengthen its corporate governance. The positive stock movement reflects the market’s response to the company’s strategies and performance.
3. Meta (NASDAQ: META)
Meta Platforms Inc. (Facebook) operates the largest social media ecosystem in the world. Meta owns four of the top social media platforms, including Facebook, Instagram, WhatsApp, and Messenger.
Meta is focused on improving user engagement and driving advertising revenue through its platforms. Recently, Meta has also made strategic investments in emerging technologies such as internet infrastructure and artificial intelligence to expand its influence in the digital space further.
The company’s shares have rallied to new highs this year as investors warm up to the potential of these initiatives and their positive impact on future growth prospects. Investors should watch for updates from Meta regarding the progress of its various projects that could provide further upside potential to share prices.
See Meta’s Chart & Financial Data
Meta’s third-quarter revenue jumped 23% to $34.15 billion, indicating a rebound in digital advertising. This increase is significant as it suggests a recovery from the digital advertising industry’s challenges, such as privacy changes and economic headwinds (Search Engine Land).
Reuters reported that the company’s daily active users (DAUs) grew by 5%, while ad impressions across Meta’s apps grew by 31%. This growth in users and ad impressions is a positive sign for Meta’s core business model, which relies heavily on advertising revenue.
TikTok Background & Company Information
TikTok, a video-sharing app, is one of Earth’s most popular media products and one of the fastest-growing social media apps.
TikTok is one of the world’s most successful and popular apps, even though it is just five years old. In contrast, ByteDance released the app in 2016, and Mark Zuckerberg began Facebook in 2004.
TikTok AI & Algorithms
Analysts think ByteDance powers TikTok with some of the world’s most sophisticated Artificial Intelligence (AI). The AI is why Microsoft (MSFT) tried to buy TikTok’s North American operations in August 2019. Analysts consider AI the secret ingredient in TikTok’s recipe for success.
Latest TikTok Finance & Political News
In 2024, TikTok has been at the center of significant financial and political developments:
- Election Resources Expansion: Ahead of the November elections, TikTok has expanded its election resources, aiming to provide users with accurate information about voting and candidates. This initiative is part of a broader strategy to engage younger voters, with many users under 30 relying on the platform for political news (source).
- Political Engagement: High-profile political figures, including Vice President Kamala Harris and former President Donald Trump, have established TikTok accounts to reach a younger audience. This trend reflects the platform’s increasing importance in political discourse and campaigning.
- Regulatory Challenges: TikTok continues to navigate regulatory scrutiny in the U.S. and other countries. The platform faces potential bans and legislative challenges due to concerns over data privacy and national security, particularly related to its parent company, ByteDance.
- User Base Growth: TikTok’s user base continues to grow, with reports indicating that around half of its users under 30 use the platform to stay informed about politics and news. This demographic engagement is crucial for advertisers and political campaigns (source).
- Financial Performance: TikTok’s financial performance remains strong, with the platform generating substantial revenue through advertising and creator partnerships. The company is focusing on monetization strategies that capitalize on its vast user engagement.
These developments highlight TikTok’s dual role as a powerful social media platform and a player in the political landscape. It also faces ongoing regulatory challenges that could impact its operations.
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Why is TikTok so Valuable?
Despite a ban in India, ByteDance, TikTok’s owner, claims to have exceeded 1bn monthly users. According to The Economist, on January 12, 2022, App Annie, a data gatherer, said TikTok caught up with Facebook in 2021 and overtook WhatsApp and Instagram in users’ time.
Many people consider TikTok addictive because 90% of users claim to use the app daily. TikTok retains users at a rate of 26%; one out of four people who use TikTok becomes a regular user.
The average user spends 52 minutes on TikTok daily, and Android users spend 68 billion on TikTok annually.
TikTok’s Valuable Algorithms
Analysts believe TikTok’s most valuable asset is a machine-learning platform that uses algorithms to track and identify the videos users want to watch. The algorithm identifies the videos that users are most likely to watch.
Some analysts think advertisers could use TikTok’s algorithm to market products to young people who tune out all other advertising. For example, TikTok could show a young person who enjoys watching auto videos and footage of the latest model cars.
Some analysts think ByteDance could use TikTok’s algorithm to identify products customers want. TikTok could send videos about hardware or tools to people who watch how-to videos for home improvement projects.
Investing in Social Media
Making money on social media is difficult. Of the publicly traded social media companies surveyed here, only Facebook (FB) and Tencent Holdings (TCEHY) make money.
Many people will assume TikTok Global will not make money because of the track record of companies such as Snapchat (SNAP) and Twitter (TWTR). Some observers, including the management teams at Microsoft (MSFT), Walmart (WMT), Oracle (ORC), and ByteDance, think otherwise.
Investors who need stocks that pay need to avoid all social media companies except META (Ticker: META). So far, only Facebook has made money in social media in the United States.
Only time will tell if TikTok Global will change that reality and create a credible Facebook competitor.
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